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Senior Channel Marketing Manager

Prudential Myanmar

Senior Channel Marketing Manager

Prudential Myanmar
Recruiter active 5 days ago The recruiter at this company was last active reviewing applications.
Myanmar - Yangon
Full Time
Verified This job has been verified by the company as a real job vacancy.
06 Jan 2021

Experience level

Manager

Job Function

Marketing, Media, Creative

Min Education Level

Bachelor Degree

Job Description

  • Design and oversee all aspects of channel marketing assets, activities and campaigns. This includes channels such as corporate group sales, agency, bancassurance.
  • Develop and monitor campaign budgets and usage effectiveness. Initiate and oversee all marketing activities/campaigns related to the channels.
  • Generate new ideas for each channel optimization.
  • Plan and execute all advertising and marketing campaigns across different channels according to channels’ need.
  • Prepare and evaluate the reports of marketing campaign’s overall performance.
  •  Coordinate with internal and external experts/stakeholders to improve marketing results. This includes working with channel teams, internal marketing teams, creative team and
  • external suppliers to create marketing campaigns.
  •  Identify the latest trends affecting the current practice and explore improvement practices.
  • Initiate and executive the marketing growth strategies.
  • Proactively stay on top of marketing trends, so as to prepare and plan future growth strategies and opportunities. 
  • Work with the respective channel team on lead generation, marketing-to-sales handoff processes, etc.

Open To

Repatriate
Male/Female

Job Requirements

  • Business Management and/or Marketing background preferred
  • A minimum of 5 years’ experience in a channel marketing and advertising position.
  • Good knowledge of various communication platforms, best practices, and analytics.
  • Up-to-date on the latest trends and practices in marketing
  •  Comfortable working in a fast-paced, deadline- driven environment. 
  • Self-directing and agile, with the ability to quickly pivot strategies, as needed.
  • Strong English and Myanmar language in both written and verbal
  • Demonstrated leadership and project management skills.

What We Can Offer

Benefits

life insurance
Health insurance
ph allowance
Annual Bonus

Highlights

challenging and dynamic environment where you will have a high chance to learn and grow.
Working together with smart & cheerful colleagues

Career Opportunities

training programs (internal/external)
Opportunity to work in other countries

About Our Company

Prudential plc is an Asia-led portfolio of businesses focused on structural growth markets. The business helps individuals to de-risk their lives and deal with their biggest financial concerns through life and health insurance, and retirement and asset management solutions.

Prudential Corporation Asia is a leading life insurer with operations spanning 13 markets in Asia, covering Cambodia, China, Hong Kong, India, Indonesia, Korea, Malaysia, Myanmar, the Philippines, Singapore, Taiwan, Thailand and Vietnam.

Prudential's history in Myanmar dates back to 1923 when it first established its operations in the country. In 2013, when the government re-opened the market, Prudential re-entered Myanmar with a representative office licence, the first European life insurer to do so.

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