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Digital Marketing Manager

1st Milky Way Co.,Ltd.

Digital Marketing Manager

1st Milky Way Co.,Ltd.
Recruiter active 1 week ago The recruiter at this company was last active reviewing applications.
Myanmar - Yangon
Full Time
Verified This job has been verified by the company as a real job vacancy.
10 Dec 2019

Experience level


Job Function

Marketing, Media, Creative

Min Education Level


Job Description

If you live and breathe digital marketing, we want to talk to you.
We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.


• Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
• Maintaining our social media presence across all digital channels
• Measuring and reporting on the performance of all digital marketing campaigns
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Open To


Job Requirements

• BS/MS degree in marketing or a related field
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement

What We Can Offer


* Rewards For over performance


* Make a difference
* Join an experienced team

Career Opportunities

* Learn new skills on the job.

About Our Company

The 1st Milky Way Co.,Ltd was established in 2003 and Milky Way Advertising is a leading company in advertising industry in Myanmar. 1st Milky Way Co.,Ltd was formed into 1st Milky Way Group of Companies in 2013. 1st Milky Way Group of Companies is merged into many different businesses such as MILKY WAY Outdoor Advertising, MILKY WAY Digital Advertising, MILKY WAY Marketing Services, MILKY WAY Entertainment, MILKY WAY Event Management, MILKY WAY Media, MILKY WAY Production, MILKY WAY Publishing House.

Outdoor Advertising
Milky Way is standing as one of the leading Company in OOH industry in Myanmar. We have 120 billboards nationwide and in the future we are going to expand more strategic locations with competitive prices. Our market share of the whole OOH advertising industry is 35%.

Digital Advertising
We are Pioneer and Market Leader in Digital display advertising. Our digital screen are strategically located in every Shopping Mall,Super Market,Hospital,Office Tower,Amusement Park,Bar and Clubs.

Marketing Services
We specialized in marketing services in teams of Advertising,Brand Communication,Branding,Brand Strategy,Design,Creative Development,Consumer Activation,Media Strategy,Media Planning & Buying and Celebrity Marketing.

Milky Way Entertainment,founded in 2007,originated as Yukiko film production in 2003. We have so many entertainers such as singer,dancers,comedian,presenters,models,magicians,and many other professionals.Not only we provide a personalised service to ensure events run smoothly and professionally but also we produce our in house film and movie to fulfill needs of myanmar cinemas.

Event Management
Milky Way Event Management team usually designs events to create your happiness as well as emotional connections between our clients and their beloved ones.Our Speciality areas are product launch,press conference,trade show,Gala-Dinner, Seasonal promotions,CSR events, models and beauty contest,EDM festival and live concerts.

Milky Way Media is established in 2017 with our mission statement "Milky Way Media is reliable media for public". We are broadcasting up-to-date news,entertainment,sport,knowledge fashion,lifestyle,interview,event and economy news on time.

We are providing in production services with our professional director,script writers,shooting managers,editors,cameramen & crews,2D, 3D animators,creative designers,audio engineers,lighting, director,presenters,narrators and talents.

Publishing House
Milky Way Publishing House is an independent publisher of Science,Business & Technology related Booklet,Calendar, Name Card, File Holder,Brochure,Flyer,Catalogue,Pamphlet and profile Book.The company was founded by publishing professionals who are dedicated to publish the best in various topical areas for the business and professional communities.

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